Episode

622: The real cost of undercharging

Podcast: My Daily Business Podcast
Published: May 20, 2026
Duration seconds: 1191
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Canonical source: https://www.mydailybusiness.com/podcast
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Summary

The real cost of undercharging in your small business. Your expertise is not a freebie and neither is the long-term cost of undercharging. In this coaching episode, Fiona explores the hidden financial, emotional and strategic impact of pricing yourself too low and why so many small business owners stay stuck there.