Episode
Creator vs. Influencer: The New Social Marketing Paradigm
- Podcast
- Most Innovative Companies
- Published
- Aug 28, 2026
- Duration seconds
- 3810
- Processing state
not_requested- Canonical source
- https://traffic.megaphone.fm/MANV3379785236.mp3
Actions
POST https://stenobird.com/v1/public/podcasts/most-innovative-companies-4108160/episodes/creator-vs-influencer-the-new-social-marketing-paradigm/transcription-requests
Idempotently request low-priority transcript generation for this episode.GET https://stenobird.com/podcast/most-innovative-companies-4108160/creator-vs-influencer-the-new-social-marketing-paradigm.md
Read the agent-friendly Markdown representation of this episode resource.
Summary
On today’s episode, cohosts Yasmin Gagne and Josh Christensen talk to former Fast Company senior editor and now Alto editorial director Jeff Beer about why the influencer bubble is finally popping. Then Yaz talks to Cotopaxi CEO Lindsay Shumlas about Cotopaxi’s sustainability efforts, international expansion, and how they build credibility. To check out Jeff’s reporting, go to: https://www.fastcompany.com/91576953/the-influencer-bubble-is-finally-popping For more of the latest business and innovation news, go to fastcompany.com/news