Episode

Brand Anniversaries: Badge of Honour or Load of Bluff?

Podcast
Marketing: Global Edition
Published
Sep 29, 2025
Duration seconds
1171
Processing state
not_requested
Canonical source
https://share.transistor.fm/s/69dd9534
Audio
https://media.transistor.fm/69dd9534/2d44442b.mp3
JSON
/v1/public/podcasts/marketing-global-edition-7032758/episodes/brand-anniversaries-badge-of-honour-or-load-of-bluff
Markdown
/podcast/marketing-global-edition-7032758/brand-anniversaries-badge-of-honour-or-load-of-bluff.md

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Summary

It is one year since the start of Marketing: Global Edition. In this anniversary edition Jasmine and Piers explore the theme of brand birthdays asking the question - are they are actually relevant and have they ever made a tangible difference to company’s bottom line?