Episode

Helen Urwin - The Woman Fortune 500 Brands Called in Secret for 30 Years — Finally Reveals The 9 Freedoms of Being Giant - E208

Podcast: Makes Sense - with Dr. JC Doornick
Published: Sep 14, 2026
Duration seconds: 4253
Processing state: not_requested
Canonical source: https://bleav.com/shows/makes-sense-with-dr-jc-doornick/?post_type=gp_podcast_episode&p=246
Audio: https://pdrl.fm/10b86f/pscrb.fm/rss/p/mgln.ai/e/1385/injector.simplecastaudio.com/1e381d53-063b-4a26-a8b5-7e79e23b95b8/episodes/76404acc-ee45-4bab-8fe6-bd5c72f5357e/audio/128/default.mp3?aid=rss_feed&awCollectionId=1e381d53-063b-4a26-a8b5-7e79e23b95b8&awEpisodeId=76404acc-ee45-4bab-8fe6-bd5c72f5357e&feed=NQa_M9Ny
JSON: /v1/public/podcasts/makes-sense-with-dr-jc-doornick-6798573/episodes/helen-urwin-the-woman-fortune-500-brands-called-in-secret-for-30-years-finally-reveals-the-9-freedoms-of-being-giant-e208
Markdown: /podcast/makes-sense-with-dr-jc-doornick-6798573/helen-urwin-the-woman-fortune-500-brands-called-in-secret-for-30-years-finally-reveals-the-9-freedoms-of-being-giant-e208.md

Actions

POST https://stenobird.com/v1/public/podcasts/makes-sense-with-dr-jc-doornick-6798573/episodes/helen-urwin-the-woman-fortune-500-brands-called-in-secret-for-30-years-finally-reveals-the-9-freedoms-of-being-giant-e208/transcription-requests
Idempotently request low-priority transcript generation for this episode.
GET https://stenobird.com/podcast/makes-sense-with-dr-jc-doornick-6798573/helen-urwin-the-woman-fortune-500-brands-called-in-secret-for-30-years-finally-reveals-the-9-freedoms-of-being-giant-e208.md
Read the agent-friendly Markdown representation of this episode resource.

Summary

Helen Althea Urwin spent 30 years quietly building Mars, Kellogg and Sony. Now she unveils The Nine Freedoms of Being Giant for the very first time, on camera.