Episode
BrewDog Takes Over Tigers Beer Deal | Leicester News
- Published
- Sep 9, 2026
- Duration seconds
- 80
- Processing state
not_requested- Canonical source
- https://sources.thednn.ai/a7cebbd40a6f9673
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Summary
Leicester Tigers are swapping decades of tradition for a bold new chapter—BrewDog takes over as official beer partner starting 2026, ending Everards’ 30-year run. The iconic Tiger Ale vanishes from the stadium, but fans can still sip it at Everards pubs across Leicestershire. Everards’ chair, Julian Everard, honored the legacy while wishing the club well, while Mark Foster praised BrewDog’s local commitment and thanked Everards for being “friends.” A new era dawns—but the roar of the Tigers lives on in pubs, not just stadiums. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: [email protected] This is an automated, high-level news summary based on public reporting. Report issues to [email protected]. View sources & latest updates: https://sources.thednn.ai/a7cebbd40a6f9673