# BrewDog Takes Over Tigers Beer Deal | Leicester News

Page: https://stenobird.com/podcast/leicester-news-today-2-min-news-the-daily-news-now-7589499/brewdog-takes-over-tigers-beer-deal-leicester-news
Text version: https://stenobird.com/podcast/leicester-news-today-2-min-news-the-daily-news-now-7589499/brewdog-takes-over-tigers-beer-deal-leicester-news.md
Podcast: [Leicester News Today | 2 Min News | The Daily News Now!](https://stenobird.com/podcast/leicester-news-today-2-min-news-the-daily-news-now-7589499)
Published: 2026-09-09T14:29:46+00:00
Episode link: https://sources.thednn.ai/a7cebbd40a6f9673
Audio file: https://api.fastcast.ai/audio/dd9af2da-18cc-4b42-9f49-6889806a5aa9.mp3
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Duration seconds: 80

## Resource

Leicester Tigers are swapping decades of tradition for a bold new chapter—BrewDog takes over as official beer partner starting 2026, ending Everards’ 30-year run. The iconic Tiger Ale vanishes from the stadium, but fans can still sip it at Everards pubs across Leicestershire. Everards’ chair, Julian Everard, honored the legacy while wishing the club well, while Mark Foster praised BrewDog’s local commitment and thanked Everards for being “friends.” A new era dawns—but the roar of the Tigers lives on in pubs, not just stadiums. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news summary based on public reporting. Report issues to feedback@thednn.ai. View sources & latest updates: https://sources.thednn.ai/a7cebbd40a6f9673

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