Episode
Historians Discover Mystery Behind Central Valley 7UP Signs
- Podcast
- KQED's The California Report
- Published
- Sep 23, 2026
- Duration seconds
- 566
- Processing state
not_requested- Canonical source
- https://next.kqed.org/news/12101105
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Summary
7UP is one of the most recognizable drinks in the world. But what’s less known is a connection in the San Joaquin Valley that began almost a century ago. Billboards and signs of the once flourishing Valley industry have enticed historians for years. Reporter: Rachel Livinal, KVPR The governor has signed legislation that strengthens protections for abused children. Reporter: Elly Yu, LAist Learn more about your ad choices. Visit megaphone.fm/adchoices