Episode

Hybrid Rye Through a Farmer's Lens with Cole Ambrock | KWS Seeds Canada

Podcast
Impact Farming
Published
May 22, 2026
Duration seconds
828
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Summary

In this product spotlight episode of The Impact Farming Show, we sit down with Cole Ambrock, Sales & Marketing Manager with KWS Seeds Canada and an Alberta farmer who brings both industry expertise and real-world farming experience to the conversation. Cole shares a firsthand look at his experience growing hybrid rye under extremely dry fall conditions and why he stayed committed to the crop despite a long stretch without moisture. From planting decisions to digging through snow in mid-November to assess emergence, this episode offers valuable insight into the resilience and performance potential of hybrid rye. The conversation explores: • Why Cole chose to plant hybrid rye on his own farm • What conditions looked like during an extended dry fall • Managing uncertainty and maintaining confidence in the crop plan • What he discovered when checking fields under snow cover • Winter survival results and spring crop performance • Lessons for farmers considering hybrid rye in challenging moisture conditions Conversation Timestamps: 0:00 - Why he chose to plant hybrid rye in the first place 0:45 – Cole's journey with KWS Seeds Canada and their family farm 1:28 - Why Cole decided to plant hybrid rye on their farm 3:18 - Seeding into dry fall conditions with little to no moisture 5:25 - Staying confident through uncertainty 8:00 - Digging through snow in mid-November to assess the crop 10:12 - Winter survival and spring performance results & key lessons for farmers considering hybrid rye under challenging conditions This episode provides practical insight for growers looking at crop resilience, fall seeding strategies, and long-term confidence in hybrid rye performance under real prairie conditions. A big thank you to this episode's spotlight partner: KWS Seeds Canada SHOW RESO…