Episode
Content That Attracts Patients AND Therapists | GYC Podcast 361
- Podcast
- Grow Your Clinic
- Published
- May 3, 2026
- Duration seconds
- 2871
- Processing state
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Summary
From Magikarp to Gyarados: Let's talk about evolving your clinic's content strategy. In this episode we’re joined by Michael Rizk (@that.physioguy), who expands on his CM Summit talk on Social Media Marketing, using his now-iconic Pokémon slides. Mick shares how simple 7 - 10 second videos, B-roll footage and strong captions can build trust, attract patients, and even create a powerful recruitment funnel. We explore how using local settings boosts relatability, why consistency beats per...