Episode
The Business of Fitness with Dr. Ben Bocchicchio - Episode 2810
- Podcast
- Fitness Confidential
- Published
- Jun 5, 2026
- Duration seconds
- 3845
- Processing state
not_requested
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Summary
Episode 2810 - Vinnie Tortorich welcomes Dr. Ben Bocchicchio, and they discuss the business of fitness, gaining expertise, creating opportunity, and more. https://vinnietortorich.com/2026/06/the-business-of-fitness-with-dr-ben-bocchicchio-episode-2810 PLEASE SUPPORT OUR SPONSORS Pure Vitamin Club Pure Coffee Club NSNG® Foods VILLA CAPPELLI EAT HAPPY KITCHEN YOU CAN WATCH THIS EPISODE ON YOUTUBE - @FitnessConfidential Podcast Vinnie's workout videos are available to purchase! Choose from a 2-day, 4-day, or 6-day workout–or buy all three at a discount! TO PURCHASE VINNIE'S WORKOUT VIDEOS, CLICK THIS LINK: https://vinnietortorich.com/workout The Business of Fitness Both Ben and Vinnie were in the fitness business before it became mainstream. (4:00) They exchange stories from the early days of their careers; much of it was based on hard work and lucky timing. Both are in the business of helping people get strong and healthy. The carrot the client is looking for: losing weight, being lean, and being strong, so focus on that. Also, the "healthy" trend in the 1980s was high-carb, low-fat dietary rules. (22:00) Many doctors are tired of "sick care" and are now offering concierge services to help people get truly healthy again. (35:00) Both Vinnie and Ben have been approached by doctors who want to know more details about their fitness business. If you are aiming to be in the fitness business, know what you're doing with good, solid evidence. (47:00) Just start with a small idea and look for opportunities. The plan shouldn't be to get rich; the plan should be to help people. Be willing to work hard, do good, fair, and honest work. Don't wait for opportunity, create it. (52:00) You can find Dr. Ben Bocchicchio at https://drbenbo.com ALSO: Anna's products are now linked to PureVi…