Episode

22 AFTER SHOW The Event Marketing Question CEOs Should Be Asking with Devin Bramhall

Podcast
EVENT ABOUT IT: Event Marketing, Strategy & Business Growth
Published
Mar 27, 2026
Duration seconds
1276
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Canonical source
https://podcasters.spotify.com/pod/show/eventaboutit/episodes/22-AFTER-SHOW-The-Event-Marketing-Question-CEOs-Should-Be-Asking-with-Devin-Bramhall-e3gbvki
Audio
https://anchor.fm/s/101f02740/podcast/play/116833362/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-12%2F419894036-44100-2-66667066438ce.mp3
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Markdown
/podcast/event-about-it-event-marketing-strategy-business-growth-7239343/22-after-show-the-event-marketing-question-ceos-should-be-asking-with-devin-bramhall.md

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Summary

Why do CEOs keep asking for content that doesn’t work? In the Event About It after show, Megan Martin, CMP and Devin Bramhall go deeper into the leadership side of content and event strategy—specifically the questions executives ask that unintentionally lead teams into busywork instead of growth. This conversation reframes content not as a marketing output, but as a business decision—and challenges leaders to rethink how they evaluate success from events, campaigns, and marketing teams. In this after show, we explore: The most common mistake CEOs make with content strategy Why “we need more content” is usually the wrong question How leadership decisions shape event and marketing outcomes What content is actually supposed to do for a growing business How events, marketing, and growth get misaligned at the top This after show is essential listening for CEOs, CMOs, event leaders, and marketers who are accountable for growth—not just activity. 👉 Follow Event About It for more episodes and after shows:Megan Martin, CMP — https://www.linkedin.com/in/meganmartincmp Subscribe and Review and Follow: EventAboutItPodcast.com Connect with the Guest: https://www.devinbramhall.com/