Episode

The $80M Marketing Weapon Business Owners Are Completely Ignoring

Podcast
Dropping Bombs
Published
Sep 1, 2026
Duration seconds
4185
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Summary

This episode was sponsored by Cardiff & selfpublishing.com LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode delivers a no-BS masterclass on books as business assets with Chandler Bolt, the college dropout who ran a six-figure painting business before founding selfpublishing.com. The company has helped over 10,000 authors publish their books, hit $80 million in revenue, and landed on the INC 5000 four consecutive years running as one of the fastest-growing private companies in America — all while chasing a mission to help 100,000 people self-publish by 2035. Chandler breaks down why a book is the best 200-page sales letter you'll ever write, the "dirty secret" of the publishing industry that keeps authors broke, and how HVAC guys, landscapers, and CEOs alike can reverse-engineer a book into six or seven figures in new customers. If you've got a business and no book, you're leaving money on the table — this episode hands you the blueprint to fix that. SOCIAL HANDLES Instagram: @selfpublishing.com | YouTube: @selfpublishing | TikTok: @selfpublishing | Facebook: @selfpublishing | Website: selfpublishing.com | Book: publishedbook.com | Podcast: 7 Figure Principles 🔗 Connect with Chandler Instagram: https://www.instagram.com/chandler.bolt/ YouTube: https://www.youtube.com/@ChandlerBoltOfficial Book: https://publishedbook.com Website: https://selfpublishing.com/brad ✅ Follow selfpublishing.com Instagram: https://www.instagram.com/selfpublishingcom/ YouTube: https://www.youtube.com/@selfpublishing Watch the full-length video version of any Dropping Bombs episode here on YouTube . Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years…