# The $80M Marketing Weapon Business Owners Are Completely Ignoring Page: https://stenobird.com/podcast/dropping-bombs-204039/the-80m-marketing-weapon-business-owners-are-completely-ignoring Text version: https://stenobird.com/podcast/dropping-bombs-204039/the-80m-marketing-weapon-business-owners-are-completely-ignoring.md Podcast: [Dropping Bombs](https://stenobird.com/podcast/dropping-bombs-204039) Published: 2026-09-01T16:50:00+00:00 Episode link: https://therealbradlea.libsyn.com/the-80m-marketing-weapon-business-owners-are-completely-ignoring Audio file: https://dts.podtrac.com/redirect.mp3/pscrb.fm/rss/p/traffic.libsyn.com/secure/therealbradlea/BL_VPDCST_DB-Chandler-Bolt-26-08.mp3?dest-id=540226 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/dropping-bombs-204039/episodes/the-80m-marketing-weapon-business-owners-are-completely-ignoring Duration seconds: 4185 ## Resource This episode was sponsored by Cardiff & selfpublishing.com LightSpeed VT: https://www.lightspeedvt.com/ Dropping Bombs Podcast: https://www.droppingbombs.com/ Today's Dropping Bombs episode delivers a no-BS masterclass on books as business assets with Chandler Bolt, the college dropout who ran a six-figure painting business before founding selfpublishing.com. The company has helped over 10,000 authors publish their books, hit $80 million in revenue, and landed on the INC 5000 four consecutive years running as one of the fastest-growing private companies in America β€” all while chasing a mission to help 100,000 people self-publish by 2035. Chandler breaks down why a book is the best 200-page sales letter you'll ever write, the "dirty secret" of the publishing industry that keeps authors broke, and how HVAC guys, landscapers, and CEOs alike can reverse-engineer a book into six or seven figures in new customers. If you've got a business and no book, you're leaving money on the table β€” this episode hands you the blueprint to fix that. SOCIAL HANDLES Instagram: @selfpublishing.com | YouTube: @selfpublishing | TikTok: @selfpublishing | Facebook: @selfpublishing | Website: selfpublishing.com | Book: publishedbook.com | Podcast: 7 Figure Principles πŸ”— Connect with Chandler Instagram: https://www.instagram.com/chandler.bolt/ YouTube: https://www.youtube.com/@ChandlerBoltOfficial Book: https://publishedbook.com Website: https://selfpublishing.com/brad βœ… Follow selfpublishing.com Instagram: https://www.instagram.com/selfpublishingcom/ YouTube: https://www.youtube.com/@selfpublishing Watch the full-length video version of any Dropping Bombs episode here on YouTube . Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/dropping-bombs-204039/episodes/the-80m-marketing-weapon-business-owners-are-completely-ignoring/transcription-requests` β€” Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/dropping-bombs-204039/the-80m-marketing-weapon-business-owners-are-completely-ignoring.md` β€” Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.