Episode
134. How Jackie Lightner Scaled LightWork Therapy into a Mission-Driven Mental Health Brand
- Podcast
- Business Muscle
- Published
- Feb 2, 2026
- Duration seconds
- 2287
- Processing state
not_requested- Canonical source
- https://businessmusclepdocast.com
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Summary
Today’s conversation is with Jackie Lightner, therapist, founder, and CEO of LightWork Therapy & Recovery — a women-centered mental health organization redefining leadership in behavioral health. Jackie breaks down how she grew from a one-woman private practice into multiple IOP/PHP locations, the mindset shifts required to lead a team of helpers, and how she uses emotionally intelligent leadership to balance empathy with accountability. We explore scaling, culture-building, operational risk, mission alignment, and the realities of growing a mental health brand that prioritizes both people and performance. This episode is a must-listen for anyone building a heart-led, high-impact business. Work with LightWork: https://lightworktr.com/ You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist FIXXED: https://www.fixxedstudios.com/