Episode
Why No One Follows Brands Anymore
- Podcast
- Brandfathers
- Published
- Sep 9, 2026
- Duration seconds
- 3682
- Processing state
not_requested
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Summary
This week, Oren, Ashwinn, and Jordan debate whether building a brand account is still worth it and what brands should do instead. CHAPTERS 00:00 The Brandfathers are back 01:38 The US Open influencer backlash 10:43 Do creators need real-world expertise? 15:49 Why outrage keeps winning 21:54 What legacy media gets wrong about creators 25:04 Your competition is the entire feed 28:36 Is building a brand account still worth it? 31:16 Building a creator network around your brand 33:48 Good Good, Callaway, and creative freedom 36:06 Why traditional agencies are falling behind 42:52 Growing Sun Powder and moving faster 48:17 Why everyone should start a business 49:54 AI tools that actually help 55:47 Threads vs. X 59:54 What’s happening with TikTok? Subscribe for more conversations about brands, culture, creators, and building businesses.