Episode

The 80% Problem: How Incu Captures the Customers Who Don’t Buy | #618

Podcast
Add To Cart: Australia’s eCommerce Show
Published
Apr 21, 2026
Duration seconds
2835
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https://www.buzzsprout.com/2521371/episodes/19050778-the-80-problem-how-incu-captures-the-customers-who-don-t-buy-618.mp3
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https://www.buzzsprout.com/2521371/episodes/19050778-the-80-problem-how-incu-captures-the-customers-who-don-t-buy-618.mp3
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Summary

Shane Lenton, founder of The Wishlist, and Douglas Low, CEO of Incu, are tackling one of retail’s most overlooked problems: what happens after a customer walks into a store, and leaves without buying. Between them, they’ve seen both sides of the equation. Shane built his career inside omnichannel retail before launching a platform designed to unify online and offline intent. Doug has spent over two decades shaping Incu into one of Australia’s most respected retail experiences. And the insight...