Episode

Episode 402: The SEO Fixes You Can Do Today

Podcast
Acting Business Boot Camp
Published
Aug 12, 2026
Duration seconds
821
Processing state
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https://actingbusinessbootcamp.libsyn.com/episode-402-the-seo-fixes-you-can-do-today
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Markdown
/podcast/acting-business-boot-camp-2637711/episode-402-the-seo-fixes-you-can-do-today.md

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Summary

Here is the scenario I want you to picture. A casting director, an agent, a direct marketing client lands on your page. They have 17 seconds and zero obligation to stay. In those 17 seconds your website either answers the question, can this person do what I need, or it does not. Most voiceover websites do not answer that question. Not because the actor is not talented. Because the website is not doing its job. And I say this as someone who has had a big reality check handed to me that I feebly and graciously accepted. So today I am going to walk you through five questions so you can audit your own website right now. Pull it up on your phone. Mobile is actually better because most people are hiring voice actors on mobile. Got it? Good. Let's go. Question One: Is Your Demo Above the Fold Above the fold means visible without scrolling. You land on the site and boom, there is your hero audio. This was an issue for me for about ten years. I had an image of myself, a little blurb, logos, and then my audio came. If someone lands on your homepage and has to scroll past a hero image, a headline, a bio paragraph, three sections of copy, and more logos before they hear a single second of your audio, you have already lost most of them. Your demo should be the first thing. The audio is the product. Everything else is context. Friction does not have to be enormous to be fatal. Even one extra click, one moment of confusion, one second of wondering whether the page is broken is enough to lose someone who has 80 other submissions waiting. Question Two: Is There Any Text Around Your Audio Player This one surprises people. Google cannot listen to your demo. If there is no text on your page describing what your demo covers, what vertical it is, what kind of clients you work with, Google h…