Episode
How YouTube Video Length Affects Algorithm Performance
- Published
- Jul 16, 2026
- Duration seconds
- 483
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Summary
Lucas and Luna dive into the debate around optimal YouTube video length for the algorithm in mid-2026. They analyze recent data from a 2025-2026 study of 50,000 channels showing that 12-to-18-minute videos outperform both shorter and longer content in terms of recommended impressions and audience retention. Lucas explains the 'mid-roll sweet spot' theory, referencing a case study of a tech review channel that doubled its watch time by lengthening videos from 8 to 14 minutes. Luna challenges with counterexamples from successful Shorts-first channels, and they discuss how viewer intent and topic depth should guide length decisions. The episode includes a low-key listener support mention around the 75% mark. #YouTubeAlgorithm #VideoLength #ChannelGrowth #WatchTime #AudienceRetention #ContentStrategy #YouTubeSEO #MidRollAds #Marketing #DigitalMarketing #YouTubeMarketing #LongFormContent #VideoSEO #CreatorEconomy #YouTubeTips #ContentMarketing #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo