Episode
Perreo x Power with Rauw Alejandro: Reinvention Is the Strategy
- Podcast
- Yo Quiero Dinero
- Published
- Feb 5, 2026
- Duration seconds
- 3348
- Processing state
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Summary
Welcome To Perreo x Power, a new series brought to you by Yo Quiero Dinero. In this series, we're analyzing the origins of some of the biggest stars in the Latin Urban/Reggaeton genres and pulling out all the gems that you can apply to your money, business and life! In this debut episode, I'm breaking down a 2020 interview of Rauw Alejandro, Puerto Rican singer, songwriter, and performer known for blending reggaetón with R&B, pop, and electronic sounds. Born Raúl Alejandro Ocasio Ruiz in San Juan, he grew up between Puerto Rico and the mainland U.S., with early exposure to music and a strong foundation in dance, which later became a defining part of his artistry. He spent years releasing music and refining his craft before breaking through globally, building a reputation for high-level performance, futuristic visuals, and constant reinvention. Rather than chasing trends, Rauw has focused on skill stacking and evolution, allowing him to remain relevant in a fast-moving industry. Find out how a tragic end to his original career goals inspired Rauw to pursue music, and he went from an unknown musician to a Latin Grammy award-winning artist in less than 5 years! Saturno Playlist: https://youtube.com/playlist?list=OLAK5uy_kIVZbDqHZEqhCdjjEMm-PoYy0l3GpXHto&si=MNm7VFD8ny_DfLn1 Check out the Yo Quiero Dinero Podcast at https://yoquierodineropodcast.com/ Watch the video version of this episode on YouTube . TAKE THE NEXT STEP: Yo Quiero Dinero Private Membership Read my book: Financially Lit Leave me a voicemail Hosted on Acast. See acast.com/privacy for more information.