Episode
Farming Podcast | Are You Wasting Seed Potential? | XtremeAg
- Published
- Feb 1, 2026
- Duration seconds
- 2060
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Summary
Know Your Seed Treatment: Why It Matters More Than Ever In modern agriculture, seed treatment has evolved from an optional layer of protection to a critical component of crop success. Yet many farmers are still in the dark about what's actually on the seed they plant. In this episode of XtremeAg’s Cutting the Curve, host Damian Mason speaks with Paul Johnson, a 30-year industry veteran and Seed Treatment Portfolio Manager at UPL, to break down the practical, economic, and agronomic reasons for paying closer attention to seed treatments. Seed Treatment: The Foundation of a Successful Crop Just as a quality home depends on a solid foundation, Johnson explains that the early-stage protection provided by seed treatments sets the tone for the rest of the season. Seed treatments act as the plant's first line of defense against below-ground and early-season threats — including fungi, insects, nematodes, and environmental stressors like cold, wet soils. A strong start often translates to more uniform emergence, improved root development, and faster canopy closure — all of which contribute to better weed suppression and nutrient uptake. Are You Getting the Right Treatment? While virtually all commercial seed arrives treated, Johnson emphasizes a key point: most growers do not know what active ingredients are included — or if those ingredients match their specific field pressures. Fungicides, insecticides (often neonics), and nematicides are common treatment categories, and even inoculants or biologicals may be applied. However, without asking detailed questions, farmers may unknowingly plant into problem-prone areas without adequate protection. Farmers often assume treatment is standard and sufficient. Johnson challenges this assumption, urging producers to work with their seed…