Episode
NEWS: CinemaCon (Avengers: Doomsday, The Odyssey, Disclosure Day) & Undertone's Ian Tuason
- Podcast
- X-Ray Vision
- Published
- Apr 18, 2026
- Duration seconds
- 2848
- Processing state
processed
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Summary
A deep dive into the latest industry shifts from CinemaCon, focusing on Marvel's strategic pivot for Avengers: Doomsday. The episode explores Disney's new 'Infinity Vision' initiative to compete with IMAX-exclusive blockbusters.
Topics
- CinemaCon
- Avengers: Doomsday
- Marvel Studios
- Disney
- IMAX
- Dune: Part Three
- Horror Cinema
- X-Men
Highlights
- Main idea: Marvel's Avengers: Doomsday footage heavily emphasizes X-Men integration and character crossovers
- Strategic shift: Disney is launching 'Infinity Vision' to promote premium large formats as a workaround for losing IMAX exclusivity to Dune
- Industry tension: The potential 'Dune's Day' box office clash highlights the intense competition for premium theatrical windows
- Practical takeaway: Watch for how 'Infinity Vision' redefines premium viewing standards outside the traditional IMAX ecosystem
- Creative insight: Director Ian Tuason discusses the influence of cinematic language and visual storytelling in modern horror
Chapters
5:10CinemaCon Highlights: The Odyssey: A first look at the visually stunning footage from The Odyssey presented at CinemaCon.9:30Spielberg and Alien Theories: Discussing Steven Spielberg's recent comments regarding the reality of extraterrestrial life.18:10Masters of the Universe: An overview of the impressive presentation and footage shown for the upcoming Masters of the Universe project.22:40Avengers: Doomsday Preview: Breaking down the X-Men focused footage, including character reveals and fight sequences.26:50The Battle for Premium Formats: Analyzing Disney's Infinity Vision initiative and the competition with Dune's IMAX exclusivity.35:10Interview with Ian Tuason: A conversation with the director of Undertone regarding horror filmmaking and visual influences.