Episode
How to Go Viral With Instagram Carousels with Marisa from Dirty Copy
- Podcast
- Wildly Wealthy Woman Podcast
- Published
- Feb 27, 2026
- Duration seconds
- 2681
- Processing state
processed
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Summary
Ever feel like your reels are a “needle in a haystack”… but your carousels might actually be the growth lever you can control? In today’s episode, I’m joined by my friend (and literal Carousel Queen), Marisa from Dirty Copy — creative copywriter, marketing consultant, and host of Dirty Chats: Gossip & Grow Your Business . Marisa shares how she went from high school teacher → copywriter → viral carousel strategist, and the exact shifts that helped her grow from 4–5K followers to 25K+ — including the 30-day challenge that sparked multiple “viral” carousels and her biggest hit at 2.8 million views . If you’re an ambitious woman who wants to grow your brand without overcomplicating your content (and while staying true to your personality), you’re going to LOVE this one. In This Episode, We Talk About Marisa’s origin story: from teaching to copywriting (thanks to a random “cake + neighbor” moment) Why she rebranded from The Rhodes Edit to Dirty Copy (and why “disruptive” works) Why carousels can be easier to go viral with than reels (more control, less guessing) The biggest carousel mistakes people make (and why they stop your content from spreading) Marisa’s “toddler audience” framework (and how it changes the way you write slides) The #1 rule: presume boredom and reduce friction Why “story → buy my offer” usually doesn’t go viral (and what to do instead) How to build authority: show transformation instead of insisting you’re the expert The smartest CTA shift: send them to more value first (podcast/freebie) so trust grows Canva design tips + how to make your carousels feel premium without a full rebrand Using pop culture + “marketing meets celebrity culture” as a vehicle for teaching How Marisa landed a Love Is Blind guest (and the psychology behind making bigger asks)…