Episode
Wealthyist E52 | From Tee Times to Timeless Experiences: How Golf Became The Ultimate Wealth Play with Brian Weis
- Podcast
- Wealthyist
- Published
- Feb 13, 2026
- Duration seconds
- 1901
- Processing state
not_requested- Canonical source
- https://share.transistor.fm/s/d86877eb
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Summary
This week's episode of Wealthyist (the podcast exploring the lifestyles, choices, and strategies of the wealthy, produced by Annex Private Client/Annex Wealth Management) is hosted by Anthony Mlachnik, a senior wealth advisor. The guest is Brian Weis, a serial entrepreneur deeply passionate about golf. He runs multiple golf-related businesses, including GolfTrips.com (focused on golf travel), Golf Guide (product reviews), and Golf Community Living (highlighting golf-centric real estate and retirement living). He's also a board member of the Golf Course Owners of Wisconsin, and a dedicated golfer with a handicap that fluctuates between 3 and 12 (depending on whether he's betting or bragging). The conversation centers on the evolution of golf as a lifestyle and experience , particularly among affluent individuals, and how it ties into wealth, business, health, and social connections. Key Topics and Trends Discussed: Golf's Post-COVID Boom : Pre-COVID, golf was declining, but the pandemic highlighted it as a safe outdoor activity. Younger generations (30s–40s) with rising discretionary income have driven massive growth in golf travel and experiences, shifting from basic tee times to premium, immersive outings. Shift to High-End Experiences : Traditional "buddy trips" (cheap hotels, beer, cram in rounds) have evolved into luxury setups—resorts with on-site real estate, spacious homes/villas with grills, fire pits, and stocked bars. Golf now pairs with wellness (spas, unplugged time), culture (e.g., castle tours in Europe), food/wine, bourbon/cigar tastings, or events like the Super Bowl or Masters. Types of Golf Travelers : Bucket-listers chasing iconic courses (e.g., Pebble Beach, St. Andrews). Experiential groups seeking added activities. Couples blending golf with non-g…