Episode

How a Mexico City Dreamer Built 7 Restaurants in Vegas. Meet the Owner of Tacotarian & Good Morning

Podcast
Vegas Circle
Published
Nov 22, 2025
Duration seconds
1944
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Summary

Send us Fan Mail A working trip to Mexico City turned into a bold idea: serve the soul of Mexican food with plant-based craft so good that non-vegans line up for it. We sit down with co-owner Regina Simmons to trace how Tacotarian grew from a teased opening to six busy locations across Las Vegas and San Diego, all while keeping flavor first and labels second. Regina breaks down the playbook: position as plant-based to lower the barrier, design a menu that delights both meat-memory seekers an...