Episode
Seeing Is Believing: The Power of Demonstration Commercials
- Published
- Jul 4, 2026
- Duration seconds
- 1615
- Processing state
not_requested- Canonical source
- https://apostrophepodcasts.ca/undertheinfluence
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Summary
An encore episode of Under The Influence.... one of our favourites. This week, I ask a dozen of the top creative directors in the advertising business to tell me the best “demonstration commercials” they have ever seen. Because there is nothing more powerful than a dramatic product demonstration. We’ll talk about a famous Krazy Glue commercial. And a Volvo ad where the ad writer risked his life to demonstrate a point. We know you want to listen to all the ads in this show. On the off-chance you don’t , subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.