Episode
Why Knowing Your Blind Spots Is Not Enough with Cam Yenokida
- Podcast
- Transform Your Workplace
- Published
- Jul 10, 2026
- Duration seconds
- 2036
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Summary
Most leaders think self-awareness means understanding their patterns. Cam Yenokida sees where that falls short. The executive coach and founder of Achieve Excellence explains why intellectual self-awareness alone never changes anything, and what it takes to turn insight into new behavior. Cam and Brandon get into the quiet reality of senior leadership, where the higher you climb, the less room you have to think out loud. They talk about what actually makes a leader coachable, why assessments are a starting point and not an answer, and how a simple look at your calendar can reveal where your attention is really going. Cam spent 20 years in corporate leadership before starting his own practice. He shares the turnover problem that became a defining moment, the two-year onboarding approach behind it, and what separates leaders who are good from those who become excellent. About our guest Cam Yenokida is an executive coach and the founder of Achieve Excellence, based in Lake Oswego, Oregon. He spent more than 20 years in corporate leadership before starting his own practice, and he has facilitated over 200 leadership and team development workshops. Cam coaches leaders at every level, from solo entrepreneurs to senior executives, using a systematic approach built around diagnostics, planning, implementation, and follow-up. His focus is on helping leaders move from understanding their patterns to actually changing how they show up. TIMESTAMPS 00:00 Welcome and why pay is a quiet driver of turnover 01:00 Meet Cam Yenokida 02:00 The patterns that pulled Cam toward developing leaders 04:00 The turnover problem that became a defining moment 05:00 Why onboarding should last two years, not 90 days 09:00 Leaving a 20 year career to start Achieve Excellence 11:00 The identity shift o…