Episode

sending a weekly newsletter is sabotaging your best content

Podcast
The Twelfth House
Published
Oct 3, 2025
Duration seconds
1944
Processing state
not_requested
Canonical source
https://thetwelfthhouse.substack.com/p/sending-a-weekly-newsletter-is-sabotaging
Audio
https://api.substack.com/feed/podcast/175149617/97b5989288e94163ed53e9bb5470ea71.mp3
JSON
/v1/public/podcasts/the-twelfth-house-1329194/episodes/sending-a-weekly-newsletter-is-sabotaging-your-best-content
Markdown
/podcast/the-twelfth-house-1329194/sending-a-weekly-newsletter-is-sabotaging-your-best-content.md

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Summary

📚 Resources and Links: * Sign up for the North Node waitlist here * Inquire about 1:1 work with Michelle here * Holisticism Resources 4 u: * Ruthless Clarity — an 8-week email course designed to help you achieve crystal-clear certainty about your goals, desires, and energy allocation * How to Begin: A Project Planning Class — a 90-m on-demand class that teaches you exactly how to sketch a effervescent project plan that'll fill you with glee and inspiration and instantly banish procrastination and overwhelm, so your brilliant ideas can finally come to life. * The Subconscious Audit — an 11-day diagnostic framework that helps you identify what's holding you back and making you *feel* blocked. Because you're never actually blocked * The New Age Playbook for Spellbinding, Can’t-Stop-Reading Copy — a 35-page downloadable workbook to take your writing from blah to bingeable I think that most of you should stop sending a newsletter. Like, right now. Immediately. CLOSE THE SUBSTACK TAB! When you start learning about marketing a business outside of Instagram or social media, one of the first things that gets shoved into your brain is the idea that you NEED to send an email every week to your audience. This is both terrifying and daunting, because * The idea of reminding someone you exist every week means they can reject you EVERY WEEK, vs. sliding under the radar hoping they don’t unsubscribe from your email list simply because they don’t notice you. Yery Jurassic Park “T-rex can’t see you if you don’t move” vibes. * Writing — not putting together a bunch of pictures, not talking in a 15 second IG story, not recording an off-the-cuff podcast, but actually WRITING something — every week is time-consuming, even for people who don’t have to google where the apostrophe goes for its…