Episode
The Inflation Data Is Telling A Different Story Than What People Are Feeling
- Podcast
- The Pomp Letter
- Published
- Jul 15, 2026
- Duration seconds
- 185
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Summary
Today’s Letter Is Brought To You By TikTok for Business ! Most companies are already spending on search, social, and display ads. But many are still underestimating TikTok for Business . With 200M+ monthly active users in the U.S. and 51% unique reach, TikTok for Business delivers audiences you can’t reach on other platforms. In 2025 alone, 11.8 million crypto-related videos were published on the platform. The conversation is already happening there. The question is whether your brand is part of it. TikTok for Business offers full-funnel advertising solutions built for performance — combining creator-led storytelling, performance advertising, and robust measurement tools to drive business impact. If you’re a founder, CMO, or growth lead, check out how TikTok for Business can help you accomplish your goals. To investors, Inflation appears to have peaked and is now starting to come down according to the CPI report yesterday. The government reported 3.5% CPI and core CPI came in at 2.6%. These are ice cold numbers compared to economists expectations. The headline CPI number fell -0.4% in the last month, which is the largest inflation decline month-over-month in more than 6 years. Naturally, this report is being celebrated by economists, politicians, and investors. The lower numbers significantly decrease the odds of the Fed hiking interest rates later this year. A big contributing factor to the free fall in official inflation numbers is a -9% drop in gasoline and fuel prices. You can draw a straight line between consumer inflation and the hopeful ending of the Iran war. But there is one big problem with this report that no one is talking about. The data is tricking everyone. If you are an investor or a business executive, this report makes things seem like things are gett…