Episode

The new FinOps problem isn't cloud bills

Podcast: The New Stack Podcast
Published: May 12, 2026
Duration seconds: 1683
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Canonical source: https://thenewstack.simplecast.com/episodes/the-new-finops-problem-isnt-cloud-bills-ZQrB2B6i
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Summary

At Google Cloud Next 2026, Finout co-founder and CEO Roi Ravhon and Google Cloud FinOps lead Pathik Sharma discussed how FinOps is rapidly evolving for the AI era. Ravhon argued that while cloud FinOps had a decade to mature, AI economics are forcing the industry to adapt within a year. Unlike traditional cloud workloads, AI costs are unpredictable because token usage varies even for identical prompts, while advanced reasoning models consume significantly more tokens despite falling prices.