Episode
She Quit a 30-Year Career to Help Others Rebrand Their Lives | Robin Fisher Roffer
- Podcast
- The Midlife Chrysalis
- Published
- Apr 13, 2026
- Duration seconds
- 2751
- Processing state
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Summary
Midlife might be the moment everything finally starts to make sense. In this episode of The Midlife Chrysalis , Chip sits down with branding expert Robin Fisher Roffer , who spent over 30 years shaping major brands, to explore how those same principles can help you reinvent your life. Robin shares her own powerful transition, stepping away from a successful career to start a whole new chapter, and what she’s learned along the way. In this episode, you’ll discover: Why real change starts by reconnecting with your original story The 3 essentials of a strong personal identity: clarity, consistency, and authenticity How to define your own “tagline” for your next chapter A refreshing way to see midlife as freedom, finally If you’re feeling ready for something new, or just a little more you, this one will stay with you. 👉 Watch now and take the first step toward your next chapter. Timestamps: 03:44 Father’s influence and childhood story 06:55 Early exposure to advertising 08:12 Career path and starting agency 09:56 Brand strategy principles explained 13:34 Intuition and big ideas in branding 16:34 Applying branding to personal identity 18:33 Workshop transformations and examples 20:04 Fast decision-making and creativity 21:59 Rebranding midlife discussion 24:50 Taglines and brand positioning 27:28 Personal midlife transformation 32:26 Moving to Santa Fe and lifestyle 34:48 Wisdom bumper sticker 39:21 Workshop experience and benefits Learn more about MEA at https://www.meawisdom.com/ #MidlifeReinvention #RebrandYourLife #StartOverAt60 #LifeAfter50 #PersonalBranding #FindYourPurpose #CareerChange #NextChapter #SelfReinvention #WomenOver50 #LifeTransformation #PersonalGrowth #SecondAct #MeaningfulLife #MidlifeChrysalis