Episode
How Modern PMS Unlocks Hidden Hotel Revenue With Jacob Messina
- Podcast
- The Lights On Podcast
- Published
- Apr 2, 2026
- Duration seconds
- 2433
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Summary
Jacob Messina is the CEO of Stayntouch, a leading hospitality technology firm that provides cloud-based property management systems (PMS) for hotels. Under his leadership since 2022, Stayntouch has achieved record growth and become one of the fastest-adopted PMS platforms in the industry, enabling hotel clients to implement new systems in as little as 48 to 72 hours. Jacob's diverse hospitality background began at age 15 in frontline restaurant and hotel roles, later building Loews Hotels' digital marketing practice from scratch and overseeing technology for 150+ properties at MCR Hotels. In this episode… Jacob Messina, CEO of Stayntouch, breaks down how a cloud PMS built by former hoteliers cuts implementation from months to days and staff training from weeks to about an hour. He explains why distribution is the most overlooked revenue function for independent hotels and what to do about it. Before leading Stayntouch, Jacob spent six months at Loews Hotels manually merging guest profiles in Opera V5. Forty hours a week of clicking through multiple screens for a task that should have been automated. That experience shaped his view of what hotel technology should do: give time back to the people using it, not create more work. At MCR Hotels, he oversaw technology across 150-plus properties. When a soft brand inspection failed a week before opening, his team had to stand up an entire independent tech stack in eight days. Stayntouch made it work. That scramble became the catalyst for productizing fast implementations. Today, Stayntouch can get a hotel live in 48 to 72 hours. Three principles drive the company under Jacob's leadership. First, customer support where you talk to a real person within seconds. No phone tree, no callback queue. Second, 1,200-plus integrations o…