Episode
Hasbro is spending $1bn making video games, and none of them are games-as-a-service
- Podcast
- The Game Business Show
- Published
- May 19, 2026
- Duration seconds
- 1351
- Processing state
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Summary
We are joined by Hasbro CEO Chris Cocks, who is overseeing a $1 billion investment into video games, including the development of major new D&D titles. In 2027, it will release ambitious sci-fi RPG Exodus and D&D action adventure Warlock. But it also has a successful licensing business, which in recent years has led to the likes of Baldur's Gate 3 and Monopoly Go. We speak to Cocks about its huge investment in games, why none of its first-party titles are live service projects, moving development outside of the US, how it is using AI... and Scooby Doo. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.thegamebusiness.com/subscribe