Episode

YouTube vs Social Media: How Experts Build Authority That Lasts

Podcast
The Expert's Journey: Helping Speakers & Authors Succeed!
Published
Jun 3, 2026
Duration seconds
1897
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not_requested
Canonical source
https://www.buzzsprout.com/2425369/episodes/19290689-youtube-vs-social-media-how-experts-build-authority-that-lasts.mp3
Audio
https://www.buzzsprout.com/2425369/episodes/19290689-youtube-vs-social-media-how-experts-build-authority-that-lasts.mp3
JSON
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Markdown
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Summary

Talk To Us Directly Most expert content disappears within 48 hours, buried under the next scroll — and the algorithm never sends it to anyone twice. In this episode, Brad Hauck explains how treating YouTube as a search engine rather than a social feed helps expert speakers and authors build a content library that attracts ideal prospects, builds trust, and drives book sales, courses, and mentoring for years. You'll learn how YouTube's algorithm rewards watch time over virality, why nich...