Episode
Grow With the Exit in Mind: How Founders Maximize Value Before Selling with Alex Seydel
- Published
- Jan 26, 2026
- Duration seconds
- 2005
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Summary
Want a quick estimate of how much your business is worth? With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business. You might be surprised by how much you can get for it: https://flippa.com/exit -- Are you growing your company in a way that truly prepares you for a successful exit, or are you hoping it will all work itself out when the time comes? Whether selling is right around the corner or still years away, building with the exit in mind can be the difference between a smooth transition and long-term regret. In this episode of The Exit, Steve sits down with Alex Seydel, a former M&A attorney turned business exit strategist and co-founder of Ripple’s Edge Advisors. After working on countless transactions, Alex has seen firsthand why so many founders walk away dissatisfied, not because they sold, but because they sold to the wrong buyer, in the wrong way, without proper preparation. -- Alex Seydel is an M&A attorney turned business exit strategist and the co-founder of Ripple’s Edge Advisors, where she helps founders grow with the exit in mind by maximizing value, attractiveness, and readiness long before a deal is on the table. Drawing on years of experience working across complex transactions, Alex partners with business owners to reduce risk, increase transferability, and position their companies for higher-quality exits at stronger multiples. A former Division I soccer player at the University of Iowa, she brings a competitive, disciplined mindset to every engagement, and when she’s not talking exits, you can usually find her discussing sports, Lane 8, or hanging out with her Golden Retriever, Thumper. LinkedIn - https://www.linkedin.com/in/alexandria-seydel/ Website - https:…