Episode
How One Simple Website Got 384,000 Backlinks (Linkable Assets Explained)
- Podcast
- The Edward Show
- Published
- May 7, 2026
- Duration seconds
- 856
- Processing state
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Summary
E1037: Breaking down one of the most effective SEO strategies on the internet: linkable assets. These are simple tools, calculators, generators, databases, reports, studies, visualizers, and micro-apps that naturally earn backlinks because people ACTUALLY want to share them. I walk through real examples of tiny websites and simple web apps that generated thousands - and in one case hundreds of thousands - of backlinks from major publications, blogs, newsletters, and social media shares. Topics covered: - How a simple "do nothing for two minutes" website earned 384,000 backlinks - Why small utility apps outperform expensive link building campaigns - How Canva's Color Palette Generator became a massive SEO asset - How Sleepyti . me turned a sleep calculator into 35,000 backlinks - Why linkable assets strengthen your entire website's SEO authority - How to funnel SEO authority from viral pages into revenue-driving pages - How to brainstorm linkable asset ideas with ChatGPT - Linkable asset examples for pressure washing, banking law, and local businesses - How to launch apps on Product Hunt and BetaList - How to get journalists and bloggers to cover your tools - How to use AI and vibe coding to build these projects quickly ⭐️ Prompt from the episode: "Act as a world-class viral growth marketer and SEO strategist. Generate 15 simple, highly shareable 'linkable asset' ideas for the [NICHE] industry. Prioritize tools, calculators, generators, visualizers, quizzes, databases, maps, trackers, or micro-apps that journalists, bloggers, Reddit users, and social media creators would naturally link to. Focus on ideas that are cheap to build, instantly understandable, emotionally compelling, and capable of earning backlinks organically." ⭐️ The AI System to Find Relevant Journalists,…