Episode

Natalia Littman, Agent & Producer at Icon London

Podcast
The Business Of Modelling
Published
Apr 13, 2026
Duration seconds
3222
Processing state
not_requested
Canonical source
https://businessofmodelling.co.uk/
Audio
https://sphinx.acast.com/p/open/s/67db0a90782fc3c7c67f1c2b/e/69d634f334b90cef2b7fee35/media.mp3
JSON
/v1/public/podcasts/the-business-of-modelling-7277379/episodes/natalia-littman-agent-producer-at-icon-london
Markdown
/podcast/the-business-of-modelling-7277379/natalia-littman-agent-producer-at-icon-london.md

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Summary

Natalia Littman is an agent and producer at Icon London, working across photography, production and creative representation. With experience on both the agency and production side, she brings a clear understanding of how creative work is developed, managed and delivered from initial brief through to final output.  In this episode, she speaks about the realities of working behind the scenes in the industry, from representing photographers and building their portfolios to managing clients, budgets and production on set. She explains how much of the role is built on relationships, consistency and understanding how to position talent in the right way.  She also shares how the industry has evolved, with increased competition, higher budgets and the impact of social media changing how creatives are discovered and presented. With more people entering the space, she highlights the importance of clarity, editing and knowing how to present your work effectively.  www.businessofmodelling.co.uk   www.icon-london.com    Hosted on Acast. See acast.com/privacy for more information.