Episode

718: The 5 Must-Know Metrics Driving Studio Success

Podcast
The Business of Boutique Fitness
Published
Mar 19, 2026
Duration seconds
1437
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Summary

We get it. Most of us don't open our boutique fitness studio to analyze spreadsheets. But if you're not checking your numbers regularly, you're actually jeopardizing your business. Get a brief overview of what's essential to keep an eye on (and why) with Matt Hanton and Conor McGarry in Episode 718: The 5 Must-Know Metrics Driving Studio Success. Fill the room: aim for 70-80% capacity utilization to meet real demand Stabilize cash flow: build memberships to about 70% of monthly recurring revenue Compel the curious: convert more leads to intros and intros to memberships. Extend the stay: maximize retention as a marketing strategy & profit multiplier Evaluate expenses: keep instructor payroll at 30-40% of your total revenue Together, these numbers tell the true story of your studio's health—and where to focus if you're struggling to achieve profitability or sustainable growth. Do yourself a favor with Episode 718. Catch you there, Lise PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party! www.studiogrow.co www.linkedin.com/company/studio-growco/