Episode
Silicon Valley Meets Outlaw Cannabis Culture
- Podcast
- Talk Cocktail
- Published
- Feb 28, 2026
- Duration seconds
- 1504
- Processing state
not_requested
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Summary
When California legalized recreational cannabis, Silicon Valley envisioned a new Gold Rush. Tushar Atre — a tech entrepreneur, surfer, and disruptor — thought he could bridge two worlds: venture capital and the black market. On Oct. 1, 2019, he was shot execution-style on his own property, hands bound. Investigative journalist Scott Eden , author of “ A Killing in Cannabis ,” joins me on the Califorina Sun podcast to discuss the four years he spent unraveling what happens when ambition meets an industry that never forgot its outlaw roots. Get full access to Talk Cocktail Podcast at jeffschechtman.substack.com/subscribe