Episode
Kmart’s Big Furniture Play
- Published
- Jun 10, 2026
- Duration seconds
- 136
- Processing state
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Summary
Kmart’s bold new furniture showroom aims to conquer the $35 billion home goods market, ditching cramped aisles for a sprawling 4,000 sq meter space designed to wow customers — and directly challenge IKEA. Powered by their popular Anko brand and curated picks, this isn’t just another store; it’s a strategic leap by Wesfarmers to boost sales and traffic, with plans for a second location if successful. Meanwhile, the company’s CEO Rob Scott is betting big on AI to revolutionize shopping — helping Aussies find inspiration and boost basket sizes — but insists physical stores remain non-negotiable, proving that even in a digital age, touch and feel still sell. Support the show: Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN: [email protected] This is an automated, high-level news summary based on public reporting. Report issues to [email protected]. View sources & latest updates: https://sources.thednn.ai/ebfa53f40a6dfa55