Episode
Subscription Armageddon: 4 Experts Break Down What’s Broken (And How to Fix It)
- Published
- Dec 2, 2025
- Duration seconds
- 5353
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Summary
In this special roundtable edition of Subscription Prescription, I sat down with three of the sharpest minds in the DTC subscription space: 👉 Bryan Starck – Founder of 100 Degree Celsius 👉 Jordan Narducci – Founder of DTCPG 👉 Andriy Rudnyk – Founder of Good Subscription Agency Together, we unpacked what’s really broken in subscription software and strategy - and what is changing in 2026. 💥 Topics we cover: Why your subscription opt-in rate might be hurting your LTV The dirty secret behind second-order churn The real reason subscription analytics suck How to personalize cancel flows and retention messaging by subscriber journey The future of Subscription 3.0 (AI, SMS, customer-led experiences) Why most brands are failing at org-wide subscription alignment The truth about CAC-to-Payback vs CAC-to-LTV What we’d build if we burned all the subscription apps down and started over Plus: a bonus discussion on the future of DTC subscription conferences and what format would actually serve brands best. This isn’t theory. These are real-world insights from people who are deep in the trenches with top-performing brands every day. 📩 Subscribe for more episodes every Tuesday 🎧 See past newsletter and podcast episodes: https://newsletter.thesubscriptiondoc.com 👥 Connect with the guests: • Bryan Starck - https://www.linkedin.com/in/bryanstarck/ • Jordan Narducci - https://www.linkedin.com/in/jordan-narducci/ • Andriy Rudnyk - https://www.linkedin.com/in/%F0%9F%87%BA%F0%9F%87%A6-andriy-rudnyk-77111399/ #subscriptions #dtc #ecommerce #retention #subscriptionapps #LTV #churn #SubscriptionPrescription