Episode
ABM & INFLUENCER MARKETING 🎄 Special Collaboration with Mason Cosby & Brianna Doe 🎁 | Ep 39
- Published
- Jan 7, 2025
- Duration seconds
- 1559
- Processing state
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Summary
In this festive episode of Stop the Scroll, host Brianna Doe teams up with Mason Cosby, host of the Scrappy ABM podcast, for a special Christmas collaboration. They explore the intersection of account-based marketing (ABM) and influencer marketing in the B2B space, sharing strategies, insights, and examples of holiday campaigns. ========================================= Best Moments: (01:05) Example of Super's influencer marketing campaign with custom Christmas sweaters (02:19) Aligning infl...