Episode

SMME #487 Why She Said Yes: Amanda Loyd's Path From the Treatment Room to the Coaching Chair

Podcast
Spa Marketing Made Easy | Spa Business Growth
Published
Jun 8, 2026
Duration seconds
1423
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Summary

Amanda Loyd didn't burn out from that season. She learned from it. Now she's on the Addo coaching team, and this episode is her introduction to the full Addo community — where she came from, what she built, what she'd do differently, and why the transition out of the treatment room felt bittersweet even when she knew it was the right move. If you've ever been muddled in the room five days a week with two days left to run everything else, you'll recognize her. In this episode, we discuss: - How Amanda built a clinical team from scratch at a three-location plastic surgery practice, doing the hiring, protocols, training, and marketing — while still in the treatment room - Why stepping out of the room is bittersweet, not just strategic, and what nobody tells you about the transition - The difference between med spa operations and physician-owned practice dynamics, and why that nuance changes everything about how you coach, hire, and grow - What Addo's AI Spa Team framework can do in hours that used to take weeks of manual SOP building - The kind of coaching calls that leave Amanda beaming — and what that tells you about what's possible for your business Want to break past $25K–$35K months without adding more treatment hours? Watch The Systems Shift and learn how 600+ spa owners are scaling into their Spa CEO role (without sacrificing family time or sanity). 👉 grow.addoaesthetics.com/podcast Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics About Your Host, Daniela Woerner Daniela Woerner is the founder of Addo Aesthetics and creator of the Growth Factor® Framework, a proven system that's helped hundreds of spa owners build profitable,…