Episode
A Wasted Effort? Why Marketing & Sales Will Never Align
- Podcast
- Signal & Stakes
- Published
- Mar 5, 2025
- Duration seconds
- 880
- Processing state
not_requested
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Summary
Send us Fan Mail If you've ever worked in marketing or sales, you've probably heard the same frustration: “Why can’t these teams just align?” The truth? They’ve always had different goals, incentives, and mindsets—and maybe that’s okay. In our latest podcast episode, we explore: • Why marketing and sales have historically been at odds • Why alignment efforts fail (despite best intentions) • How collaboration—not forced alignment—might be the real key Is it time to sto...