Episode

Signal & Noise at Cannes Lions 2026 – Day 3 Compilation With Rio Longacre, Brett House & Krish Raja

Podcast
Signal & Noise
Published
Jun 27, 2026
Duration seconds
11988
Processing state
not_requested
Canonical source
https://podcasters.spotify.com/pod/show/signal--noise3/episodes/Signal--Noise-at-Cannes-Lions-2026--Day-3-Compilation-With-Rio-Longacre--Brett-House--Krish-Raja-e3lb1f0
Audio
https://anchor.fm/s/103996624/podcast/play/122045344/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-27%2F426909354-44100-2-6afc2906fa46d.mp3
JSON
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Markdown
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Summary

Day 3 at Cannes Lions 2026 may have been the hottest day in French history, but it also delivered some of the most thoughtful conversations of the week. Recorded live from Hearst House in Cannes, this Signal & Noise compilation brings together founders, CMOs, product leaders, publishers, identity experts, and healthcare innovators to discuss what’s actually changing in advertising, media, data, and AI. A recurring theme throughout the day was that we’re entering a new phase of the AI era. The prototypes are everywhere, but deployment is hard. Brands are still wrestling with fragmented data, trust, context, measurement, and figuring out how agentic systems fit into real business workflows. At the same time, publishers are rediscovering the value of premium relationships, healthcare marketers are embracing AI-driven disruption, and identity is becoming strategically important again. 🎙 Sarah Robertson – Chief Product Officer, Experian Trusted data, identity as infrastructure, MCPs, consumer agents, and why product teams are being pushed to build capabilities the market isn’t quite ready to consume. 🎙 Christian Monberg – CTO, Zeta Global Athena, agentic marketing, the new partnership with Palantir, and why brands still haven’t solved their data foundations despite years of investment in martech stacks. 🎙 David Sandström – CMO, Klarna How Klarna transformed itself from a B2B payments provider into a consumer brand, designing financial experiences for real people instead of “tech bros,” and why shopping remains an emotional experience that agents won’t fully replace. 🎙 Jim Weiss – Founder & Chairman, Real Chemistry The future of healthcare marketing, precision medicine, longevity, physician influence, and why healthcare may be the industry most ripe for AI disruption…