Episode
Possible 2026 Day 1: AI, AdTech, CTV & the Future of Media | Signal & Noise Compilation
- Podcast
- Signal & Noise
- Published
- May 5, 2026
- Duration seconds
- 9664
- Processing state
not_requested
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Summary
Recorded live from the MadConnect Mansion in Miami, this special Signal & Noise episode captures Day 1 of Possible 2026 —bringing together some of the sharpest operators across advertising, media, data, and AI. Across a full day of rapid-fire interviews, Rio Longacre, Brett House, and Krish Raja sat down with industry leaders to unpack what’s actually happening beneath the surface of the hype cycle. Dave Rosner — On the untapped power of publisher data and the buy-side blind spot Pete Blackshaw — On brand trust in an AI-driven discovery landscape Patrick Duggan — On AI monetization and the race to profitability Erez Levin — On ad quality, attention, and the race to the bottom Aubriana Alvarez Lopez — On orchestration, AI, and fixing the adtech operating model Nathan Lindberg — On gaming, creators, and the next media frontier MK Marsden — On AI’s impact on sales and the future of the revenue engine Sarah Caputo — On CTV monetization, frequency, and the viewer experience From AI-driven operating models and monetization strategies to CTV fragmentation, ad quality, and the rise of new creator ecosystems—Day 1 of Possible made one thing clear: The industry isn’t lacking innovation—it’s struggling to operationalize it. This compilation brings together the sharpest insights, debates, and moments from the floor. 👉 Want the full conversations? Each interview is available individually on our YouTube channel. Possible is one of the fastest-growing gatherings in media, marketing, and technology—bringing together brands, platforms, agencies, and innovators to define what’s next. Day 1 set the tone: AI is here, but execution is the real battleground. More from Day 2 coming soon.