Episode
The STR Tax Loophole That Could Save Your Homeowners $100,000 — And Win You More Clients
- Published
- Apr 16, 2026
- Duration seconds
- 2651
- Processing state
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- https://www.strsecrets.com/
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Summary
If you want to increase your revenue, automate your day to day operations and spend more time with your kids: http://strsecrets.com/implement If you want to join our weekly free training: https://www.facebook.com/groups/STRentalsecrets Most property managers and co-hosts pitch homeowners on management fees. Mike Reilly pitches them on $100,000 in tax savings. And it closes more deals than anything else. In this Portfolio Clinic training, Mike breaks down the STR tax loophole — why it works, who qualifies, and exactly how to use it to attract high-income homeowners and win management contracts. This is not investment or tax advice. But it is the most powerful conversation you can have with a prospective homeowner — and most co-hosts and property managers are never having it. In this training Mike covers: - Why taxes are the #1 expense for every high-income W2 earner and business owner - How a doctor making $375K in California goes from a $145K tax bill to a $47K tax bill — with one STR - What a cost segregation study is and how it accelerates depreciation in year one - The two requirements to qualify for the STR loophole: 7-day average stay and 100+ hours of material participation - Why 90% of CPAs don't know this loophole exists — and how to help your homeowner educate theirs - The exact conversation flow to have with prospective and new homeowners - How Mike charges a $20-25K consulting and design fee upfront — then takes over management in year two - Real results: one homeowner got $80K back this year, another got $60K last year - How to structure the deal so the homeowner qualifies AND you get the management contract - What to do with a cost segregation study if the homeowner wants to be fully passive - How to handle depreciation recapture and when to recommend a 10…