Episode

How Kōv Essentials Hit $1M in Year One With Zero Paid Ads

Podcast

Shopify Masters

Published

Mar 19, 2026

Duration seconds

1899

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not_requested

Canonical source

https://shopify-masters.simplecast.com/episodes/how-kv-essentials-hit-1m-in-year-one-with-zero-paid-ads-1zxVVAW0

Audio

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/v1/public/podcasts/shopify-masters-925543/episodes/how-k-v-essentials-hit-1m-in-year-one-with-zero-paid-ads

Markdown

/podcast/shopify-masters-925543/how-k-v-essentials-hit-1m-in-year-one-with-zero-paid-ads.md

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Summary

Kōv Essentials hit $1 million in sales in its first year thanks to a viral TikTok—zero paid ads. Here’s what founder Chelsea Branch did after the algorithm stopped delivering.