Episode

050: Pricing Vs Offer The Results First Way To Close Clients

Podcast
Selling Your Expertise: Sales Help for B2B Consultants, and Service Providers
Published
Dec 15, 2025
Duration seconds
1291
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Canonical source
https://reneehribar.com/podcast-episode/050-pricing-vs-offer-the-results-first-way-to-close-clients
Audio
https://episodes.captivate.fm/episode/43cf6515-c052-46b3-ae39-a12e67706690.mp3
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Markdown
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Summary

—>> https://www.askmecoach.com/ Sending pricing without a real offer can quietly kill the sale, even when the client already wants to work with you. Renee Hribar breaks down what happened in a private coaching session where a highly skilled consultant sent numbers with no context and then spiraled when the prospect went silent. The fix is simple and repeatable: lead with three outcomes the client wants, define the container for how you will work together, stack the value so the investment makes sense, and include clear terms, a deadline, and a payment link to remove friction. The biggest shift is moving from deliverables to results, so the buyer evaluates impact, not just price. Tie it all together with a deadline and an easy way to pay, and you stop losing momentum to the law of depreciating intent.