Episode
Racing Ahead of Your Vision with Shauna Wu (part 1)
- Podcast
- RISE TO LEAD
- Published
- Mar 26, 2026
- Duration seconds
- 2445
- Processing state
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- https://rise-to-lead.simplecast.com/episodes/racing-ahead-of-your-vision-with-shauna-wu-part-1-yPmVCgQ3
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Summary
From motorcycles to Formula 1, Shauna Wu turned passion into a global career by owning her value and building powerful, non-transactional relationships. This episode reveals how clarity, long-term vision, and intentional choices shift you from chasing opportunities to choosing them. From scaling high-growth marketing engines to building global partnerships in motorsport, Shauna Wu operates at full speed—on and off the track. What started as a personal passion for motorcycles evolved into a family legacy, with her daughter racing—and winning—against seasoned competitors. That same intensity now fuels her work in Formula 1, where she’s carved out a space by aligning her strengths with an industry that matches her pace. But behind the momentum is a clear philosophy: if you don’t believe in your own value, no one else will. Shauna shares how owning her expertise—and articulating it—transformed conversations into unexpected opportunities. Her approach to “networking” is anything but transactional; instead, she builds ecosystems rooted in curiosity, contribution, and long-term thinking. It’s not about asking for a job—it’s about becoming someone others want in the room. What stands out is her intentionality. From defining a bold 10-year vision to protecting her time and energy with precision, Shauna treats both as assets to invest wisely. The result? She’s no longer chasing opportunities—she’s selecting them. About Shauna Wu: Shauna Wu, based in Seattle, is a marketing executive, motorsport partnership strategist, and founder of The Shauna Wu Project, where she helps brands and media platforms build meaningful partnerships in global motorsport. With more than 20 years of experience, she previously helped scale Smartsheet from startup to $1B+ ARR while launching award-winning…