Episode

How SuperAwesome Built the World’s Biggest Kid Tech Platform with Co-founder Lee Veitch

Podcast
Riding Unicorns: Venture Capital | Entrepreneurship | Technology
Published
Nov 19, 2025
Duration seconds
2552
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not_requested
Canonical source
https://www.buzzsprout.com/1620178/episodes/18195973-how-superawesome-built-the-world-s-biggest-kid-tech-platform-with-co-founder-lee-veitch.mp3
Audio
https://www.buzzsprout.com/1620178/episodes/18195973-how-superawesome-built-the-world-s-biggest-kid-tech-platform-with-co-founder-lee-veitch.mp3
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Markdown
/podcast/riding-unicorns-venture-capital-entrepreneurship-technology-3057693/how-superawesome-built-the-world-s-biggest-kid-tech-platform-with-co-founder-lee-veitch.md

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Summary

Lee Veitch is the Co-Founder and Managing Director of SuperAwesome, the world’s leading kid-tech and youth marketing platform. SuperAwesome powers billions of kid-safe digital transactions every month — helping brands like LEGO, Disney, and Nickelodeon connect with young audiences responsibly and safely. Lee takes us behind the scenes of a remarkable 13-year journey — from the early days of fear, frustration, and opportunity, to scaling globally, being acquired by Epic Games, and then buying ...